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Can Broadcast Messaging Help My
Business?
The fact is that broadcast messaging can take
many forms:
Scenario 1
A local TV station creates extra revenue by
allowing viewers to subscribe to an automated messaging service that
will alert them to severe weather conditions. Viewers can subscribe
online, and weather notifications happen automatically with no
employee even picking up the phone.
Scenario 2
A prospect walks into a car dealership. The
individual provides some basic information, but is unwilling to
commit to a purchase at that time. Several weeks later, when the
dealership runs its end of year clearance, the prospect receives an
automated call detailing the offer. If that person is interested in
learning more, he or she presses a key and is automatically
connected to a sales person. |
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